I’m going to give you three reasons you need to subscribe and pay for a lead generation company. Over 50% of the businesses that people start will fail typically within the first two years. 80 to 90% of all businesses will fail within the first five years if they’ve gotten pass the two years mark. Why do most of these businesses fail? Most of these businesses fail because they don’t have enough customers coming through the door. They don’t have enough clients.
The reason that I see most people fail in our profession, in our industry as real estate practitioners is because they don’t have enough clients. They need to learn how to generate leads. Now, I am going to tell you that you will still need to master the art of negotiations. They will still need to learn how to do contracts. They will still need to learn how to learn their scripts. These are all things that you have to learn on your way to being a good real estate practitioner, but without customers, knowing your scripts, knowing your contracts, knowing all of that stuff and knowing how to negotiate is really irrelevant until you have clients. To combat this, I am going to tell you that the first thing that you should do as a brand new agent or as a veteran agent if you don’t have any business right now. If you don’t have any escrows right now then you need to to subscribe and pay for a lead generation company.
Now, I did a blog on which are the top six best lead generation companies (https://www.talktopaul.com/6-real-estate-lead-generation-companies-that-are-actually-worth-it/) and a video. I’m not going to recommend any any companies on this blog but I am going to tell you that you need to subscribe and pay for one especially if you have absolutely zero production, and I’m going to give you three reasons why you need to do this.